Shops need to service more than just the English-speaking customer. Howie Berman of the American Council on the Teaching of Foreign Languages outlines how to cater to a multilingual customer base.
Is your shop reaching every possible customer it can?
Howie Berman, executive director for the American Council on the Teaching of Foreign Languages, joins Ratchet+Wrench Radio to discuss the increasing importance of catering to a multilingual customer base, and why shops should be on the forefront of implementing it in their business.
Subscribe to Ratchet+Wrench Radio on your platform of choice:
Our dedicated Valvoline Trusted Advisor Sales and Support Team provides hands-on classroom and targeted in-store coaching to help your employees become more skilled at selling...
Reinvigorate your team and business success behind Valvoline's proven strategy that helps separate your business from competitors and create meaningful growth in sales and customer...
