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    1. Running a Shop
    2. Sales+Marketing

    Numbers: Shops on the Web

    April 19, 2023
    A snapshot of how often shop owners update their websites.
    Adobe Stock Images
    Numbers 0523 Website Updates 1 643962477bc97

    Now more than ever, auto repair shop owners need to keep a strong web presence to help potential customers find their shops when looking online. As Google changes its algorithm and updates its best practices, shop owners want to ensure their websites are search-engine friendly, optimized and mobile-ready.  

    According to the 2022 Ratchet+Wrench Industry Survey, here’s when shop owners said they last updated their websites. 

    • Within the last year:  47% 
    • 1 year ago:  12% 
    • 2 years ago:  14% 
    • 3 years ago:  8% 
    • 4 years ago:  8% 
    • No website:  11% 

    About the Author

    Chris Jones | Editor

    Chris Jones is Group Editorial Director for the Vehicle Repair Group at Endeavor Business Media. He’s a multiple-award-winning editor and journalist and a certified project manager now providing editorial leadership and brand strategy for the auto care industry's most trusted automotive repair publications—Ratchet+Wrench, Modern Tire Dealer, National Oil & Lube News, FenderBender, ABRN, Professional Distributor, PTEN, Motor Age, and Aftermarket Business World.

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