Bennett: The Four Key Elements to Emotional Intelligence and a High-Performing Shop 

July 12, 2024
There is a difference between IQ and EQ. One makes you a smart leader, the other makes you a complete leader.

In the fast-paced auto repair world, technical skills often take center stage. However, the most successful shop owners know that running a thriving business requires more than mechanical "smarts" and business savvy. While IQ has long been recognized as a measure of cognitive abilities, EQ (emotional quotient, commonly known as emotional intelligence) is increasingly seen as a critical factor in effective leadership, particularly in the auto repair industry. Understanding the distinction between IQ and EQ and how they relate to success in business and life is important.

 

Distinguishing IQ from EQ

IQ primarily measures cognitive abilities such as logical reasoning, problem-solving, and the capacity to acquire and apply knowledge. EQ is the ability to recognize, understand, manage, and use your own emotions and the emotions of others effectively. One key characteristic of IQ is that it's relatively stable throughout a person's life. After childhood, our IQ scores remain consistent, with only minor fluctuations. In contrast, EQ is more fluid and can be developed over time. Think of EQ as a set of skills, much like a muscle that grows stronger with exercise. This fluidity of EQ encourages its development, as it can be improved significantly with conscious effort and practice. 


Technical Expertise is Not Enough

EQ enables a shop owner to effectively lead a team, build customer relationships, and navigate the human aspects of the business. In the auto repair industry, where managing complex human interactions is just as important as managing vehicle repairs, the practical benefits of a high EQ are undeniable. At the heart of EQ lie four crucial elements: intuition, self-awareness, empathy, and awareness of others.  

These components form the foundation of effective leadership in any business. As a shop owner, you've likely encountered situations where technical expertise alone wasn't enough to solve a problem—perhaps a conflict between team members or an escalating customer interaction. Recognizing and navigating the emotions involved is as important as understanding facts and creating solutions. Scenarios like this highlight the need and the crucial role of emotional intelligence in running a successful business or team. The best solutions must acknowledge the emotional factors where people are involved.  

For example, recall the leader, mentor, coach, or teacher who had the most significant impact on your life or career. What made this person stand out in your memory? It's not how smart they were, what they taught you, or specific actions they took. Instead, what you recall most is how they made you feel. Assuming I'm correct, this underscores a fundamental truth about leadership: people often forget what you did but always remember how you made them feel. 
As we explore the four key elements of EQ, keep this principle in mind. Your goal as an emotionally intelligent leader isn't just to manage tasks, overcome challenges, or impart knowledge—it's to create experiences and emotions that will resonate and inspire your team and customers long after the moment. Focusing on these elements and their lasting impact can transform your leadership style and create a more productive, engaged, loyal team and customer base. 


The Four Key Elements of EQ 


Intuition 

Intuition is understanding and interpreting feelings, thoughts, and experiences without conscious reasoning. It's a form of rapid, subconscious processing that draws upon accumulated knowledge, experiences, and emotional insights to make decisions or understand situations. In our world, it isn't simply about guessing what's wrong with a car; it's about reading situations and people accurately. It's that gut feeling you get when interviewing a potential new hire or when a customer's explanation doesn't quite add up. 

Developing your intuition: 

  • Pay attention to your initial reactions in various situations
  • Keep a journal of your intuitive hits and misses to refine your instincts
  • Create quiet time for reflection, allowing your subconscious to process information 

This 'gut feeling,' sharpened through experience, can guide you through tricky situations where facts and figures aren't enough. By combining your intuition with careful thinking, you'll make more well-rounded decisions that consider all aspects of the situation. This approach leads to better results and shows your team the importance of trusting their instincts alongside hard data - a valuable skill for everyone in the shop. 


Self-Awareness 

Self-awareness is the ability to recognize and understand one's own emotions and how they impact one's thoughts and actions. It means being aware of one's feelings, knowing why one feels that way, and understanding how one's emotions affect those around one. Self-awareness is the foundation of effective leadership. For example, you might notice that you become short-tempered during busy periods, affecting team morale. Or you may avoid confrontation, leading to unresolved issues festering within your staff. 

Developing your self-awareness: 

  • Practice mindfulness techniques to stay present and aware of your emotions
  • Seek feedback from trusted employees, colleagues, or a mentor
  • Regularly assess your reactions to different situations and identify patterns 

When you understand yourself better, you create a more stable workplace. Your team and customers will appreciate your steady leadership, even if they can't give specific examples. This calm, consistent approach helps everyone feel more secure and confident in your shop. 


Empathy 

Empathy is the ability to understand and acknowledge others' feelings, which is essential for building strong relationships with customers and employees. It involves recognizing and being sensitive to others' emotions, even if they haven't directly expressed them. Empathy lets you put yourself in someone else's shoes, understand their perspective, and respond appropriately. For example, a customer is frustrated because their car repair takes longer than expected. Instead of becoming defensive, put yourself in their shoes, acknowledge their inconvenience, and find a solution that works for both parties. 

Cultivating your empathy: 

  • Practice active listening, focusing on understanding rather than responding
  • Encourage your team to share their perspectives and experiences
  • Put yourself in difficult customer situations to better understand their viewpoint 

When you lead with empathy, you create experiences that resonate emotionally. Years later, a team member or a customer may not remember the specific situation, but they'll recall how valued and understood you made them feel.

 
Awareness  

Awareness of others, also known as social awareness, is the ability to accurately perceive and understand other people's emotions, needs, and concerns. It involves recognizing and interpreting social cues, such as body language, tone of voice, and facial expressions, to understand what others are feeling and thinking. This skill helps build stronger relationships, manage social interactions effectively, and respond appropriately to the emotions of those around you. In leadership, this includes the ability to "meet others where they are" and adapt your approach to fit their emotional state and perspective for the greatest impact. 

Enhancing your awareness of others:

  • Observe non-verbal cues in interactions
  • Encourage open communication within your team
  • Practice perspective-taking exercises to understand different viewpoints 

Recognizing and valuing each team member's unique strengths and feelings fosters a sense of belonging and appreciation that will be remembered long after specific projects or tasks are forgotten. 


How to Grow Your EQ 

Improving your emotional intelligence is an ongoing process. As you develop your EQ, focus not just on the skills themselves but on how to use them to create positive, memorable experiences for your team and customers. Here are some strategies to help you continuously develop your EQ: 

Practice self-reflection daily. Set aside time daily to reflect on your interactions. Ask yourself not just what happened but how you made others feel. This habit will enhance your self-awareness and intuition. 

Seek regular feedback. Create an environment where your team feels comfortable providing honest feedback. Don't just ask about how you handled things. Be vulnerable enough to ask about the emotional impact of your leadership style in the situation. This will help you gauge and improve your awareness of others. 

Engage in role-playing exercises. Practice difficult conversations with a trusted colleague. Focus on using empathy to create a positive emotional experience, even in challenging situations. 

Read widely. Explore books, podcasts, or "how-to's" on emotional intelligence, leadership, and psychology. Look for stories of leaders who left a lasting positive impact on their teams and see if you can recognize how they used EQ in their approach. 

Practice mindfulness. Regular mindfulness exercises can enhance all aspects of your EQ, from self-awareness to empathy. Even a few minutes of mindfulness practice daily can yield significant results. 

Celebrate EQ wins. When you or your team handle a situation with high EQ, take time to acknowledge it. Discuss not just what was done right but how it made everyone feel. This reinforces the importance of EQ in your shop and your culture. 

Growing your EQ isn't just about becoming a better leader today—it's about building a lasting legacy in life and your business. By consistently leading and inspiring with emotional intelligence, you're creating a shop where: 

  • Employees are more engaged, loyal, and productive  
  • Customers become long-term advocates for your business  
  • Conflicts are resolved more smoothly, reducing stress and improving efficiency  
  • Your team adapts better to industry changes and challenges  
  • Your business stands out in a competitive market 

These positive experiences will stay with your team and customers for years. You'll see improved business results—higher profits, lower turnover, better reviews—and meaningfully impact the lives of everyone who walks through your shop doors. That's the true power of emotional intelligence in leadership and business. 

If you have any thoughts on this article or any other, I’d love to hear them. Email me at [email protected]
 
 

About the Author

Mike Bennett

Mike Bennett has more than three decades in the Independent Auto Repair industry. Mike has been an ASE Master Technician and is the owner of Mike’s KARS Inc. in Gettysburg, Pennsylvania. Fully immersed in the industry for his entire professional career as a master technician, shop foreman, general manager, and automotive shop owner, Mike has a unique and broad perspective on the shop owner experience. Mike is able to communicate with real-world experience and a “been there and done that” perspective. As an Alumni shop owner with the Automotive Training Institute, he continues to operate his shop with his wife Shelle. Mike is now a nationally certified executive trainer and he has spent the last 11 years as a full-time business coach with ATI as well as leading two of ATI’s premier shop owner 20 groups as well as the first-in-industry CEO/COO development program.

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